Money, Power, Reputation and the Napa Valley Wine Auction

Money, Power, Reputation and the Napa Valley Wine Auction

The most startling thing about the Napa Valley Auction, which happens this coming weekend, is the remarkable concentration of wealth it attracts. But this is what is required in order for the event to raise the remarkable sums for local charities. Still, it’s startling. One of the best ways to witness this conspicuous monetary power is to position yourself somewhere near southern Napa on Wednesday, Thursday, and Friday of this week and observe the air traffic overhead. You’ll see a…

May 20, 2017

What Wine Blog Readers Read

What Wine Blog Readers Read

It’s always a good idea that on occasion we look to see just what exactly people are reading. Looking back over the past 12 months, Fermentation: The Daily Wine Blog has attracted readers to a relatively narrow set of themes. But this makes sense since I tend to write about a narrow set of themes. Still, it’s telling that the two most popular posts here over the past 12 months are consumer facing, rather than my normal trade facing missives….

May 18, 2017

Wine Wholesalers Announced that YOU Are the Enemy

Wine Wholesalers Announced that YOU Are the Enemy

  There is a simple way of determining in the wine industry and any other industry or situations, who your opponents are: Line up potential opponents and ask them what they oppose. It’s direct, simple and lacks provocation. Recently, the only national association of wine and spirit wholesalers provided a list of those things they oppose, making it a simple chore to determine if wine and spirit wholesalers are your opponents/enemy. At the recently concluded Wine & Spirit Wholesalers of…

May 15, 2017

SPIRITED: The Right Match for the Evolution of the Craft Revolution

SPIRITED: The Right Match for the Evolution of the Craft Revolution

Today, the silos that once kept the beer, wine, spirits and cider categories separate entities have been smashed to pieces. Not only do we see wineries making cider, brewers making cider, wineries making spirits and spirit producers making beer, we see them all borrowing from one another marketing concepts and branding ideas. And this is not just limited to the artisan or craft alcohol producers. As larger companies pick off craft producers of wine, beer, spirits, and cider, they too…

Apr 20, 2017

Marijuana’s Impact on Wine Sale — Bad or Terrible?

Marijuana's Impact on Wine Sale — Bad or Terrible?

If you make a living in the wine industry, how ought you feel about this headline: “A new study from OutCo and Monocle Research shows 51% of millennials in California will replace alcohol with marijuana.” Further down in the story that ran in the form of a press release we get this nugget: “Millennials will be more open to diversity in their consumption of recreational substances than older generations, with more than 50% of them substituting cannabis for alcohol altogether….